In a statement, the company said that it plans to add more exclusive content on the platform and integrate this into the iOS app as well: However, there’s no information on if it plans to experiment with product integrations or launch a separate app. We’ve asked the company to provide more details, and we’ll update the story if we hear back. Ad-supported streaming services have found some success in India, with Times Internet-owned MX Player being the top app in the category. Plus, there’s YouTube — which has more than 450 million users in the country.
